Test products and campaigns before launch.
Run concept tests, message tests, and pricing studies against the cohorts that actually buy from you. Defendable crosstabs in a board meeting.
Request a walkthrough →Synthetic audience platformAsk a synthetic audience.
Ask a synthetic audience.
Get real answers.
Pressure-test products, messaging, and strategy before a single human sees them. Replism builds synthetic audiences grounded in real attitudinal data.
Personas1M+Grounded in real-world response data
Accuracy94.5%vs. human self-replication
SpeedHoursvs. weeks or months of field time
Cost10x lessvs. traditional research panels
Who uses ReplismMultiple audiences.
Multiple audiences.
One simulator.
Forecast elections. Pressure-test strategy.
Likely-voter cohorts grounded in real attitudinal data. Scenario-test debate lines, ad creative, and surrogates without leaks or polling lag.
Request a walkthrough →Evaluate policy and communications before rollout.
Simulate constituent reaction across geography and ideology. Surface where a policy lands, where it falters, and which framings move the most.
Request a walkthrough →Methodology
Built to be defended, not believed.
Every Replism study ships with the cohort definitions, sample sizes, response distributions, and confidence intervals that produced it. We publish our evaluation work. We tell you when you're outside the margin.
- Grounded. Personas are constructed from real-world attitudinal and behavioral data, not invented from prompts.
- Evaluated. Continuous benchmarking against gold-standard human panels. Public eval reports.
What changesSame instruments.
Same instruments.
New economics.
Your research questions don't change. Pricing ladders, message tests, conjoint, likely-voter screens. All the same instruments your team already trusts. What changes is everything around them.
Panel researchReplism
Time to first result4-8 weeks of field timeHours
Sample sizen=600-2,000 per studyn=50-10,000+ per study
Pre-launch conceptsLeak risk, NDAs, screener biasZero human exposure
Hard-to-reach cohortsWeeks of recruiting, low nDefined as a cohort, sampled in minutes
IterationRe-field, repay, re-waitTweak and re-run in minutes
Response qualityPro respondents, fatigue, satisficingNo fatigue, no social desirability
Run your first study this week.
Talk to a research engineer. We'll walk you through a representative cohort and a methodology fit for your decision.